Briefing
Increase awareness and explain the EcoPhos philosophy with regards to its target investors.

Solution
Create a website that, in an unconventional and quirky way, positioned EcoPhos in a traditional market. The « Change your mind about phosphate » concept compared traditional techniques with the EcoPhos way by highlighting the pros of EcoPhos and the cons of traditional technologies.

Results
Created brand awareness and positive reactions from the target group. Received an award for creativity and numerous visits to the site. Developed print media explaining EcoPhos’ technology for tradeshows and events: brochures, leaflets, and sample kits.